ADIO magazine reports that a survey across 6 Asian markets found a willingness by consumers to download content if ad-supported. The number of respondents willing to download a TV episode jumped 40% if the offer went from $2 without ads to $1 with ads. There was a smaller jump for ad-supported movies.The survey was conducted with 1,500 internet users in Australia, China, India, Malaysia, Singapore, and Taiwan.
Source: Adoi magazine
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List of VAS Companies
- India
List of Mobile SNS
- India
List of Short Codes
- India
- Mobile Statistics
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Author :
Sidhartha Bezbora
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10+ years of experience in Mobile VAS
& Internet,Mobile Entertainment,
Mobile/Web Social Networking,
Mobile Music, Gaming and Apps,
Messaging, Mobile Search experience.
Major Market Experience :
Dubai, UAE, Middle East, India,New Delhi, Guwahati, APAC,Africa, US
Areas of expertise includes
- SMS/WAP/IVR/Web Services/Content,
- Mobile Music ( Indian-Bollywood,Regional Music,Arabic,English)
- Mobile Games & Applications/Ad Supported Games,
- Mobile Graphics/Wallpapers
- Streaming Videos/Video Clips,
- Mobile Search,
- Mobile Instant Messaging,
- Web/Mobile Social Networking,
- Mobile Marketing/Advertising
Areas of Specialization:
- New Product/Services Development on Web/Mobile
- Product Management,
- Marketing, Sales & Business Development
- Content Building & Deployment
- Content Aggregation
- Web/Graphics/Content Design
- Social Media Marketing (Blogging, Social Networking, RSS, eMail Campaigns, SMS/Mobile Campaigns)
- Internet/Mobile Marketing ( SEO)
- Micro Blogging
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